Innovative Thinking – Innovation v Creativity – Blog 19

Innovation vs Creativity   in·no·va·tion /inəˈvāSH(ə)n/ noun the action or process of innovating. synonyms: change, alteration, revolution, upheaval, transformation, metamorphosis, breakthrough; a new method, idea, product, etc. plural noun: innovations “technological innovations designed to save energy”   cre·a·tiv·i·ty /krēāˈtivədē/ noun the use of the imagination or original ideas, especially in the production of an artistic …

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Innovative Thinking – Where Does It Hide – Blog 15

Where Does Creativity Hide Dorsolateral Prefrontal Cortex   Getting technical, it’s the Dorsolateral Prefrontal Cortex that controls a person’s will to live, personality, and has been implicated in planning complex cognitive behavior, personality expression, decision making, and moderating social behavior. It is our filter or “gatekeeper”.  If a creative thought wants to surface and make …

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