Innovative Thinking – SCAMPER – Blog 099

S C A M P E R

The idea analysis technique called SCAMPER was invented by Bob Eberle, and popularized in books like “Thinkertoys”.  It’s a great acronym that allows you to easily remember how to see your ideas from a completely different perspective.  SCAMPER stands for:

 

Substitute

Combine

 

Adapt

 Modify

Put To Other Uses

Eliminate

Reverse / Rearrange

 

SCAMPER is an activity is where you choose a particular topic and develop it through a structured process.   The following is taken form MindTools: http://bit.ly/2Bnc7iS

Substitute

  • What materials or resources can you substitute or swap to improve the product?
  • What other product or process could you use?
  • What rules could you substitute?
  • Can you use this product somewhere else, or as a substitute for something else?
  • What will happen if you change your feelings or attitude toward this product?

Combine

  • What would happen if you combined this product with another, to create something new?
  • What if you combined purposes or objectives?
  • What could you combine to maximize the uses of this product?
  • How could you combine talent and resources to create a new approach to this product?

Adapt

  • How could you adapt or readjust this product to serve another purpose or use?
  • What else is the product like?
  • Who or what could you emulate to adapt this product?
  • What else is like your product?
  • What other context could you put your product into?
  • What other products or ideas could you use for inspiration?

Modify

  • How could you change the shape, look, or feel of your product?
  • What could you add to modify this product?
  • What could you emphasize or highlight to create more value?
  • What element of this product could you strengthen to create something new?

Put to Another Use

  • Can you use this product somewhere else, perhaps in another industry?
  • Who else could use this product?
  • How would this product behave differently in another setting?
  • Could you recycle the waste from this product to make something new?

Eliminate

  • How could you streamline or simplify this product?
  • What features, parts, or rules could you eliminate?
  • What could you understate or tone down?
  • How could you make it smaller, faster, lighter, or more fun?
  • What would happen if you took away part of this product? What would you have in its place?

Reverse

  • What would happen if you reversed this process or sequenced things differently?
  • What if you try to do the exact opposite of what you’re trying to do now?
  • What components could you substitute to change the order of this product?
  • What roles could you reverse or swap?
  • How could you reorganize this product?

 

Lon Safko
Serial Innovator, Keynote Speaker, Trainer, Innovative Thinking

 

Tags: innovative thinking, creative, creative thinking, Innovation, critical thinking definition, innovation definition, critical thinking skills, creative process

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