Innovative Thinking – SWOT Analysis – Blog 095

SWOT Analysis

SWOT Analysis, the old standby.  It’s an oldie but a goodie.

It really is a good way of positioning your idea in the bigger picture.

You start by creating the following four heading.  Then, as a group, you list everything you can about your concept that fits into each category.  If you spend enough time on this, a very accurate picture of your problem / solution will emerge giving you very insightful ideas.




“Creativity is allowing yourself to make mistakes. Art is knowing which ones to keep.”

-Scott Adams


Lon Safko
Serial Innovator, Keynote Speaker, Trainer, Innovative Thinking


Tags: innovative thinking, creative, creative thinking, Innovation, critical thinking definition, innovation definition, critical thinking skills, creative process

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