Think Differently – Repositioning
Keep your pad at hand.
Take the company you work for and describe their product as if it were a:
Movie _________________________
Vehicle _________________________
Love Letter _________________________
If you don’t have a company or product use the iPhone.
How would you describe an iPhone as it were a movie or a vehicle or a love letter?
This should make you think a bit. Just give me two paragraphs for each.
“If I had an hour to solve a problem I’d spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.”
-Albert Einstein
Lon Safko
Serial Innovator, Keynote Speaker, Trainer, Innovative Thinking
Tags: innovative thinking, creative, creative thinking, Innovation, critical thinking definition, innovation definition, critical thinking skills, creative process
